Tools & blocks
Tool box overview
Every block type in the Tool box and when to use it.
5 min read, updated Jul 2026
The Tool box lists content blocks. Click to add one, or drag it onto the page. Prefer one clear job per block.
Newsletter options
- Audio (under Text tools): turn on Listen so readers can tap Play on the interactive newsletter (/s link), pause/stop, pick a device voice, and follow a word highlight as title and description text is read aloud. Uses the reader’s device speech voices (no Metter studio voice). Open the link in Safari or Chrome if an in-app browser can’t play audio. Live links use the frozen snapshot—turn Audio on before send; Listen can be added to an existing freeze as a flag without rewriting page content. Custom HTML emails don’t include Listen.
Content
- Title: large headline
- Text: body copy; keep paragraphs short for phones
- Image: photo or graphic; optional background removal
- Carousel: swipeable image slides
- Product carousel: swipeable products with image, price, and buy button (up to 10; per-product background removal)
- Video: video on the page
- Video with link: YouTube URL embed
- Signature: personal handwritten-style mark
Structure & design
- Line: divider or accent
- Draw line: freehand stroke you drag, then style
- Countdown: live timer to a date and time (UTC end instant)
- Map: destination pin on OpenStreetMap (free, no map license)
- Visuals: light CSS overlays (sparkles, snow, rain, light washes)
- Animated wash: soft drifting gradient overlay you place and size
- Social footer: icon row with links to your channels
- Email footer: company name, mailing address, phone, and website (best practice for commercial email)
- Gradient shape: soft color panel in any silhouette
Actions & capture
- Conversion button / image: primary CTAs the optimizer can test
- Product card: image, description, price, and buy button; each insert is wrapped in a dynamic section so sales offers can be mix-and-matched
- Button: call to action with a link
- Poll: one quick multiple-choice question
- Form: short custom field list
- Survey: multi-question feedback
- Payment page: embed your checkout link
- Dynamic section: start/end markers the optimizer can reorder